How does your firm price the work you sell? Josh catches up with Blair Enns, author of Win Without Pitching to discuss the psychology of pricing, and how most firms can increase profitability with two simple tactics. Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought. Subscribe on iTunes Visit PSM.show for more
