Just as you thought you had the multi-generational workplace issues and marketing preferences of the millennial generation figured out, there's a new generation on its way to the workplace: Gen Z. Insights into the world of professional services marketing, presented by Josh Miles and David Lecours. The professional services industry is an increasingly competitive one – your firm needs to stand out from the pack, so a marketing strategy can no longer be an afterthought. Subscribe on iTunes Visit PSM.show for more