In a world of short attention spans and scroll happy thumbs, what is your boring business supposed to do to stand out in that cluttered news feed? I am hot off an amazing week at Social Media Marketing World and the data is staggering about what sort of content is being consumed online and where. And the overall consensus is…. You need to be doing video. Today I have on Julia from Kapwing! To talk about how you can being using short form video on your social media platforms to get engagement and tell your story.