Welcome to another episode of 7-Minute Marketing with Pam. My name is Pam Didner. I love sharing a little dose of B2B, digital, content marketing and sales enablement, seven minutes at a time.
In my workshops, one of the key points that I emphasize all the time is the importance of understanding marketing technology. In my 2nd book, Effective Sales Enablement, I even dedicated one whole chapter to technology and its impact on marketers supporting sales.
We all know technology is important, we use it every day. But, as a marketer, we are overwhelmed by the continuing evolution of technology and have a hard time keeping up.
Here are 3 ways that you can keep up with martech.
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If you want to chat, reach out on any social media channels or email me at hello@pamdidner.com.
You can also join my Facebook community: Build Your Marketing Skills to Get Ahead.
