Working with VIP Client Lists

Here are ways to work with and attract VIP clients as part of your commercial real estate business today.  Segment VIP client requirements in your database.

As logical as it seems, the data and facts that you extract about a client or prospect should be entered into a database in logical segmentation, for the times that you reconnect and seek to engage with the client or prospect.

Why is that a problem?  That is where many agents fail due to a lack of attention to detail with their most important business tool; their client list. That then is an opportunity for top agents and those that want to be so.

If this idea is for you, then the accuracy of the information in a database must be high.  The way in which you capture the information in your database will help you find the right people with any lead or new listing. 

Split up the information in categories into:

Property types Locations Activity level Comments from conversation

A database that has not been correctly structured and maintained is quite useless to agents and brokers from a business point of view.  If you want to rise to the top of your property market, your database and client list is the best and main way (perhaps the only way) you will find and tap into the best opportunities that are out there.