Think you're in a profession that doesn't lend itself to writing a book? Della Hudson trained as a chemist and is now an accountant, but her book The Numbers Business: How to build a successful cloud accountancy practice was a winner at this year's Business Book Awards. And even she, one of the world's clearest thinkers, recommends writing a book as an exercise in clarity and an investment in your intellectual property assets:
'It's a nice way to structure your thoughts. Just to think clearly because you're structuring them for your readers. But you're also structuring all that information to be used in a number of different ways in future.'